The Business Model Canvas: KnitWeek

For my second business model canvas, I am creating a made-up company called KnitWeek.  KnitWeek is an infomediary business that aggregates current deals and trends in the knitting industry and collects information from the knitting community that is then sold to crafting businesses.  KnitWeek also utilizes weekly email newsletters, social forums such as Ravelry, Facebook, and Twitter, and partners such as Michael's and Hobby Lobby to connect with the community and to harvest data.